Reporter
Paul Bryant

Date
12/7/2004

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Ubisoft announces Exent Digital Distribution deal
Exent to distribute Ubisoft titles for Games on Demand services.
Exent Technologies Inc., the market leader in technology solutions for secure digital delivery of gaming and application software, has signed a content distribution deal with Ubisoft Inc., one of the world's largest video game publishers. As part of the deal, Exent has licensed more than three dozen PC CD-ROM games, including titles from the popular Tom Clancy's Splinter Cell, Tom Clancy's Rainbow Six, Myst, Tom Clancy's Ghost Recon and Prince of Persia product lines.

As part of its turnkey offering, Exent offers licensed, protected content to its customers using the EXEtender technology platform. The addition of Ubisoft titles adds AAA content in the action, adventure and simulation categories.

"Online delivery of Ubisoft games through Exent's turnkey Games on Demand services is a great way to extend the life cycle of our titles, reach new audiences, and open new revenue channels," said Jay Cohen, Vice President of Publishing for Ubisoft. "We are looking forward to capitalizing on the leading edge technology of this fast-growing online industry."

"Ubisoft is an important addition to our lineup of top publishers contributing content to Exent-powered games services," said Zvi Levgoren, CEO, Exent. "With such a rich content offering, and the usability features provided by our service, Exent turnkey customers can expect better end-user acquisition and conversion rates, increased revenue per user, and reduced churn from services."



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